Welcome to DX Connect by Krish - Season 3 Ep 1
Does the beauty commerce market in Saudi Arabia stand out from the rest of the world?!
Join us in the new episode of DX Connect with Krish TechnoLabs as we delve into the dynamic world of beauty commerce and its future in Saudi Arabia.
In our first episode, we’re joined by Mikhail Ulianchenko, a seasoned beauty commerce expert. He shares insights on his journey in the thriving #beautyindustry as Head of Digital at Red Cactus Trading. With a rich background working with industry giants like L’Oréal, Mikhail brings unparalleled insights into market penetration and consumer behavior, highlighting the unique challenges and opportunities inherent in the region’s beauty commerce landscape.
Mikhail takes us on a comprehensive exploration of the evolving beauty commerce industry in the podcast. He dissects its complexities from multiple viewpoints, from understanding consumer preferences and behavior to understanding the industry from digital, mental, and people’s standpoints. This holistic overview ensures you’re fully informed about the industry’s current and future prospects.
This has just begun, and we have so much left to unveil!
Stay tuned for our next episode, where we’ll dive into the intricacies of marketing the three different categories of the beauty segment and how leveraging the right technologies can propel businesses to new heights they can. Take advantage of this enlightening discussion.
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Episode 2: Customer Segmentation & Personalised Omnichannel Experiences with Marketing Automation
19 July, 2024 Welcome to DX Connect by Krish - Season 4 Ep 2 Time to explore the role of personalised digital experiences further and understand how it can be a game changer for your business with our latest episode of 'Customer Segmentation & Personalised Omnichannel Marketing through Marketing Automation' at DX Connect Video Podcast. In this continuation episode, Riley Barnes, Agency and Strategic Partnerships Manager (ANZ) at Dot Digital, and Nishit Kathlana, our Head of Sales and Strategic Alliance, team up to discuss how marketing automation tools are building pragmatic ways to implement customer data & insights effectively. Discover how brands leverage hyperpersonal data insights from various platforms to curate exceptional customer experiences. Learn how these advanced tools are reshaping the way businesses understand and engage with their customers. Don’t miss this in-depth conversation packed with valuable insights and practical strategies!
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