To ensure successful implementation of the takeaways received after entire research and analysis. Having said this, soon after closely understanding the challenges, the team decided to build a strategy, aligned to which, the needed technology will be structured.
Considering their target audience, Industry, competitors, and present digital presence in mind, the team started working on every single detail collected. Rounds of meeting with concerned departments followed by shuffling ideas on linked with design and implementations. The major concentration at this stage had been on designing the interface and making the overall shopping experience easy.
While the brand was carrying a reputation of more than a decade old, new interface and functionalities further added to it. Subsequently, the brand notices an increase of around 25% in their average order value per day. Not only this, a hike of 60% was also noticed in revenue generated from sales.