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homize
Middle East & Africa
B2C | Marketplace
Consulting & UX DesignGrowth SupportMigration to Magento 2Mobile Commerce
Consumer Goods
homize
  • 50K+

  • 1500+

  • 7000SAR

  • 300+

Transforming Daily Shopping Using Unified Commerce

A Streamlined Approach to Simplifying Daily Shopping Experience
Established four years ago by DigiSphere Solutions, Homiez is the largest eCommerce store in Bahrain, delivering hassle-free online shopping experiences for all. It is one of the first eCommerce Marketplace that offers vendor visibility and thus renders easy access to daily consumables, products, and services, by trusted local vendors. It is also a platform for vendors to showcase their business to a broader audience. Though the Homiez category list is still under expansion, the marketplace offers products and services falling under grocery, all retail products under the market category, maintenance and services, stationery, spa and fitness, flowers and confectionery, food and catering, cleaning services and laundry. With a vast catalog and a broad consumer base to cater to, Homiez.me approached Krish with a motive to upscale its online marketplace commerce.

"The consumer is the supreme mover of economic order, for all goods are made towards whom all economic activity is directed."

Kenneth E. Boulding

Challenges

Gauging the Limitations to Navigate through the roadblocks
  • Migrating the considerable database to Magento with marketplace features
  • Data mapping of innumerable vendors, commissions, and their products
  • Changing the framework and executing the project seamlessly without any data loss
  • Integrating multiple payment methods
  • Struggling to build a user-friendly mobile application

Solution

Making Daily Shopping A Breeze for Customers

As a part of our initial project discovery, the team at Krish gathered necessary information to get a holistic view of the business. The eCommerce enablers then realized a detailed scope and design for the project to align the probable outcomes with the business objective. We migrated the entire website from CS-Cart to Magento to accommodate the huge catalog of 80k products, 800+ suppliers, and existing customers’ data.

We maintained a customer-centric approach and made several improvements to the UI/UX. Our experts tried to retain the CS-Cart features and employed several new useful features to develop a functionally aesthetic eCommerce Marketplace. In addition, we customized the vendor order and commission-related workflows while keeping it simple to use. We also shaped up hybrid mobile applications (with React Native technology) for iOS and Android, considering the client’s need to impart a smooth online and in-app shopping experience. In the final stage, we helped with various integrations covering easy login, payment gateways, and product details.

homize banner
homize banner
homize banner

The Strategy

Tackling Marketplace hurdles with grace

The team started by leveraging Magento CE and Krish’s multi-vendor marketplace solution, Rocket Bazaar, to cater to the client’s expectations. The tech experts used a third-party module to migrate primary data like products, orders, and customer information. The next step was to create a custom module for the extensive vendor details and accomplish data mapping while migrating the rest of the data.

After the completion of these steps, the experts at Krish integrated Elasticsearch as the search platform and Clevertap to streamline the sales channel. Checkout.com, AFS, and Benefit Pay were integrated for quicker checkout offering diverse payment methods. Moreover, we executed 35+ third party module integrations compatible with each other and Rocket Bazaar marketplace solution by Mage Delight.

Technology

Mobile First Design

Understood the vision and delivered on a truly on-brand experience.
Homize Image 1 Homize Image 2
Homize Mobile 1
Homize Mobile 2
Homize Mobile 3
Homize Mobile 4

Client Speaks

Homiez Clientspeak
Sadeq Abdulrasool
Chief Digital Officer

"It was a pleasure working alongside Krish. The team performed with due diligence and curated a perfect solution for us. The migration was successful and we are glad to have not experienced any data loss. So far, so good. We have got some amazing results after joining hands with Krish and expect the same or even better in the times to come."

Result

The eCommerce Makeover for Homiez.me using Magento

Being the pioneers in serving the consumers by leveraging digital commerce, Homiez.me became a one-stop shop for all daily consumables,We have been able to acquire 1500+ new users and 300+ orders soon after its launch. The mobile app is also a hit with more than 50K downloads and the month-on-month revenue growth was SAR 7000 with an average order value of 25 BHD. We are anticipating a brighther future with higher success stats for Homiez.me.

Next Case Study

Kitchen & Company

Kitchen & Company is a 20-year-old name in the FMCG industry with 8 outlets in the mid-Atlantic region. It is positioned as a one-stop-shop for all products, appliances, things used to prepare or serve food. Kitchen & Company strives to become the authority for cooking, dining, and entertaining. They wanted to revamp their digital presence to stay ahead of changing eCommerce lifestyles, evolving buying habits, and competitive landscape.

View Case Study

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