VHjD76rJPFUdrLp9aMufj6CAZXIPFT
bateel
Middle East & Africa
B2C
Consulting & UX DesignDevelopment & IntegrationGrowth Support
Food & Beverage
bateel.com
bateel
  • 18.25%

  • 2.3s

  • 237.8%

  • 235AE

Adding a Gourmet Touch with Unified eCommerce Solutions

Enhancing a rich taste to the experience of Riyadh’s luxury delicacy retailer
Bateel anchored its foundation as a strong production and distribution organization which includes farming, processing, manufacturing, and luxury retailing of primarily the ancient fruit, such as gourmet dates and other fine delicacies. It is headquartered in Riyadh, Saudi Arabia, and specializes in bringing its premium customers a complete range of date and non-date gourmet confectionaries. It has been in collaboration with Krish since June 2021 for managed support for its Magento 2 online store that functions in multiple languages and various currencies across the globe.

“Food is a gift and should be treated reverentially - romanced and ritualized and seasoned with memory”

Chris Bohjalian

Challenges

Cropping Out The Issues
  • Lack of visual storytelling
  • Complicated logistic system
  • Multi-lingual capabilities
  • Complex payment system
  • Delivery-related issues
  • Complex check-outs

Solution

Harvesting for a Gourmet Experience

From the first phase, Bateel was already serving its audience with great solutions; now was the time to enhance it for the better. In the second phase, team Krish began with a new website design accentuating their visual storytelling appeal. With that, we helped them to ensure a smooth logistics system and an implementation of relevant language with an implementation of a payment gateway for their USA and Kazakhstan stores respectively. Our aim was to help them deliver on time and with love. With further express delivery implementation and DHL configurations, Fantasy World Toys is already building a block of excellence.

bateel banner
bateel banner
bateel banner

The Strategy

Seeding In Some Luxury & Uniformity

Team Krish & Bateel have already had an amazing synchronization when it comes to upgrading their platforms and adding excellence to their craft. With its new Magento eCommerce platform, we enabled a unique shopping experience for their customers. By implementing Elastic Search, team Krish helped resolve the issue of navigation for the right product. With further premium and express delivery implementation, it is easier for their customers to enjoy their shopping experience.

Furthermore, we used an extension for Store credit for customers, Mage Plaza for store pickup, Ship Hero & Microsoft Navision for Inventory and Order Management. ARAME and BSS Commerce for Reward Points leading to an accentuated brand image. We also implemented Paypal, Checkout.com, and Cash on Delivery options for payment gateways.

Technology

Mobile First Design

Revolutionizing the mobile experience for Bateel's elite customer base.
Mobile Bateel
Mobile Bateel
Mobile Bateel
Mobile Bateel

Client Speaks

Bateel Clientspeak
Maria Voytas
Senior IT and Ecommerce Project Manager

"Our USP with Krish was the team's turnaround time for the smallest of the issues. They are result-oriented and believe in crystal clear communications when it comes to listening to the Client's side. Until now, it has been a pleasant experience working with Krish, and we hope it stays the same. "

Result

Elevating the Art of Fine Food and Gourmet Gift Giving

As mentioned by Bateel, and like the word ‘Bateel’ itself - the young offshoot of a date palm that grows into a new tree - the brand has grown manifold while turning all essential stones of eCommerce since the association with Krish. With increased conversions by 237.8%, it is already leaving an aroma of goodness in the luxury food landscape. The brand has witnessed a positive leap of 18.25% in its revenue and an average order value of 235 AE already! And it is just the beginning of something exuberant while their customers sit back and enjoy their delicious delicacies.

Next Case Study

Southern Season

Since its inception in 1975, the North Carolina based premier destination for specialty food and gifts has earned an unmatched space amidst its target audience. The Southern Season store is known for its finest quality gourmet foods and more from local and international vendors. Perhaps this is what made them flaunt their unbiased taste and distinctive product range. Since the time the client earned an invincible reputation. However, over time they started noticing challenges linked with their online store. It was then they decided to interact with technocrats at Krish TechnoLabs to find a solution.

View Case Study

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