Introduction
A powerful digital experience platform, Adobe Experience Manager, combines a content management system (CMS) and a digital asset management (DAM) together. As it has a native connection to Adobe Creative Cloud, users can market content faster and deliver personalized customer experiences. It also has AI-powered tools to elevate the experiences further. AEM helps marketing and IT teams to work in sync to deliver consistent and personalized digital experiences across different channels.
AEM is a robust and feature-rich platform trusted by globally recognized Fortune 500 brands like HP, FedEx, Ford, McDonald’s, and AT&T. If you want to use it to its maximum potential like these brands do, it is advisable to seek help from an expert Adobe Experience Manager partner.
The image below sheds light on the plethora of features AEM offers. And this is just the tip of the iceberg. Every feature has intricate functionality and that’s why it is best to approach an experienced AEM partner. Read more on What is AEM.
Choosing an incompetent AEM partner would crush your business’s vision and ultimately lead to a financial disaster. To ensure that your business doesn’t experience such a fate, we have 6 tips to help you find the right AEM partner.
How to Find the Best AEM Partner in the USA?
The eCommerce market revenue is projected to grow to USD 1223 billion in 2024. The number of users will touch 333.5m by 2029. So, why not grab this promising opportunity and build a lucrative eCommerce business?
6 Tips to Find the Best AEM Partner in the USA
1. Set Your Business Objectives
As AEM has numerous capabilities, you must define your business goals first. Why exactly do you need an AEM partner for your business? Are you looking for AEM execution services, integrations, or consulting services? Once you have set these goals, shortlist the companies that offer such services.
2. Check for Adobe Partnerships
Firms holding Adobe partnerships hold an upper hand when compared to the rest of the companies. Adobe partners have a clear understanding of how to use AEM in the best possible way. They also know about the latest advancements and innovations in store for the future. Here, it is important to know about the different levels of Adobe partnerships.
Source: Adobe partnerships
For example: Krish is a Adobe specialized gold solution partner with 2 specializations for the regions Americas and APAC, and over 20 years of experience and helps build feature-rich B2C, B2B, and D2C digital commerce stores and Marketplaces.
3. Go Through the Company’s Experience
Check the number of years for which the company has been operational. Look for their past clientele and see whether they have worked with a firm from the same industry as yours. If they have worked with such companies, you can be rest assured that they would do a good job for your business.
4. Understand How the Firm Works
Talk to the customer support executives and try to understand how the firm operates. When you hire an AEM partner in the USA, it will certainly not be a one-off condition. You will have to tread together on the professional path. Let the company know about your challenges and ask them how they will address them. The solutions will give you a better picture of their competency and help you make an informed decision. In addition, go through the fine print, privacy policy, SLAs, NDAs, and other documents so that you are not up for any surprises once you start working together.
Protip: At the outset itself, go through their pricing models and determine whether the company falls under your budget criteria.
5. Discuss the Timezone and Language Barriers, If Any
When you are hiring an AEM partner who is located at a geographical location other than yours, you must discuss the timezone and language barriers. For example: If you are an American eCommerce business hiring from Asia, maintain written documentation about the timezone of communication and the language.
6. Read the Success Stories and Case Studies
Has the company delivered the kind of services you are looking for? What results have they achieved for those clients? Is the company experienced in working for businesses in your industry? The answers to all these questions will facilitate the decision-making process. Some companies even let their prospective clients reach out to the existing ones. That’s a huge green flag. It will allow you to directly speak to the customers and know about their experiences. Partnering with the right firm is of paramount importance if you want your business to soar high.
Wrapping Up
With so many companies offering AEM services, it is a challenge to find the best match for your business. The tips shared here will surely make things easier for you and give you a scaffold to start shortlisting them. Once you have shortlisted a sizable number of companies, you can screen them further based on the parameters discussed above. Ask the right questions, look for red flags, and then decide which firm caters to your needs the best. Also, trust your intuition. It is right in most cases. If you feel the company isn’t right for you, it is probably true.
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Disha works as a Sr. Content Writer at Krish TechnoLabs. She is a dentist, who has found her calling in words & technical subjects. She loves to pen down travelogues and romantic short stories in her free time.
Recommended Reading:
Choosing the Right Adobe Experience Manager (AEM) Partner (Featuring 5 Top Tips)
22 July, 2024 Establishing any business has become a task because of the intense competition in the marketplace. Imagine the need to get noticed and compelling customers to make a purchase amidst every brand doing the same. That’s why it becomes imperative to choose the right tools that can elevate your business experience. Adobe Experience Manager is one such powerful tool that can uplift your business and yield maximum conversions.
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