What is content migration in AEM?
Customer demands are rising with the introduction of new experience factors and competition from the market. Once brands decide to enhance the customer experience (CX) and offer them the best they can have from their favorite brands, then AEM Cloud services take the lead. When you wish to migrate your existing web application to AEM’s experience platform, the content and other digital assets must be migrated from the existing CMS to AEM.
It’s known as AEM content migration, which ensures that each of these digital assets, pages, and content can seamlessly and easily be migrated into the new system without any loss or compromise during transit.
How to Do Content Migration?
Adobe Experience Manager (AEM) has numerous features and benefits for brands and businesses. It enables businesses to offer personalized experiences at scale with agility and scalability and the freedom to innovate with brand consistency. So, migration to AEM is a strategic move for transforming customer experience, where content migration is a crucial move in this process.
In order to successfully achieve this strategic content migration, businesses must collaborate with a reputable AEM migration company. An AEM migration company equipped with a certified and experienced expert team enables brands and businesses to achieve smoother migration in a structured and efficient way. Here, we are discussing the different steps of the AEM Content Migration process to be understood beforehand.
1. Content Evaluation
Content migration is a critical move for businesses to explore their new opportunity to experiment with experiences. One must understand that, in the AEM content migration process, the foremost step is to understand and evaluate existing content. This helps in analyzing, identifying, and evaluating the different types of content, their sources, size, and state of to-be-migrated content to prepare them before migration.
Once the process of defining and identifying the content type is completed, we move to content evaluation. Here, obsolete content is segregated from existing content using various evaluation metrics to finalize the content to be migrated.
2. Content Mapping
Content mapping is the next step in the development of the Adobe AEM content migration process. Once the content has been found, each attribute of the old systems or platforms that need to get migrated aligns with the realized for migration, then initiate the content mapping from old Java Content Repository (JCR) properties to new one of this AEM on Cloud. During this mapping process, you can find the corresponding attributes where we’re populating the finalized content.
3. Content Migration
How do I update Content in AEM?
Read further to understand in detail.
We’re now at the most important step, where the actual migration will take place. Content migration can be done in multiple ways. One can choose the different ways based on content cleaning, volume, structure, technical feasibility, cost, and time.
Let’s understand each of these methods carefully.
a. Manual Content Migration
In the manual content migration process, the authors will get the content from existing older pages or CMS to the new space of AEM, create pages there, and manually copy content. This will replicate the existing content and respective pages with a new set of components of the older content in the CMS. It is a simple yet time-consuming process, as it is an entirely manual process where each page needs to be taken up one after another manually. So, businesses primarily prefer it when they have only a few pages of content to migrate or when you need to clean a huge volume of content from broken links, fix issues, encoding problems, tag mapping, etc. It is also preferable when you have non-structured content in your existing system or non-compatible content with the AEM.
b. Automation Content Migration
Image Courtesy: Adobe Experience League
When you have a huge volume of structured content or pages to migrate and need less content cleaning, opting for automated content migration is the best method here. In this method, the content migration will be done with the help of AEM content migration tools or scripts. There are many content migration tools available to easily migrate the content from the existing pages or CMS to AEM pages. It requires some time to set up any migration tools or develop scripts before initiating the actual migration. After the initial setup, the migration will be easier and quicker than any other method to migrate huge content volume and pages. Migration tools help pace up tasks like code refactoring, content transfer, etc., to accelerate the migration process.
c. Hybrid Content Migration
When you have a huge content volume or varied pages for migration that exist in structured and unstructured form in your old or existing system or CMS, then go for the hybrid migration method. It is helpful when you have less content for cleaning, mapping or fixing issues, so it helps to use a mix of both migration methods.
4. Content Verification
In the content migration process, where switching from the existing CMS or system to AEM happens successfully, we are now at the finalizing stage with the content verification. Once the content migration happens successfully, we will go for content verification to ensure that the content moves or transfers to the correct destination and pages, respectively. Apart from that, one needs to make sure that the migrated content and newly authored content coexist without any conflict.
Conclusion
Adobe Experience Manager (AEM) is an advanced content management system (CMS) platform that empowers brands and businesses to transform their customer experiences to offer personalized experiences at scale. AEM as a Cloud Service is a cloud-native approach as a part of the Adobe Experience Cloud for businesses to leverage AEM applications to deliver content-led experiences across channels and touhpoints. The agility, scalability, and flexibility of cloud-native solutions allow businesses to accelerate time to value to achieve various business needs.
When a business plans to migrate to AEM -Cloud service to enhance their experiences, it is recommended to collaborate with an experienced AEM migration company for a smoother and seamless migration. Krish is the full-service global digital experience agency that helps brands innovate, evolve, and thrive in their customer experience journeys for lasting experiences. At Krish, we have experts for a thorough consultation to help you in the AEM content migration process and provide support when required.
Table of Content
Subscribe with Us!
Never miss any post, stay tuned!
Abhilash is a coffee-fanatic marketer and storyteller, always seeking new experiences and captivating stories from life. With his meticulous research and vivid narratives, he simplifies complex technologies accessible to all. He spends much of his spare time on traveling and stories from life.
Recommended Reading:
AEM Asset Migration Guide: Complete Steps
1 November, 2024 Adobe Experience Manager is one of the most powerful tools that has driven digital transformation to the next level. Most businesses these days have mammoth asset libraries and data. It covers images, videos, documents, and all types of digital assets. Creating these assets takes a lot of time and money. Therefore, you must make sure that you store them safely for reuse. AEM serves as an efficient digital asset management (DAM) solution. If you want to use AEM to the fullest, it is of utmost importance to plan your migration to AEM as a cloud service and set it up well.
Subscribe with Us!
Never miss any post, stay tuned!
Trusted by leading brands
