Packing the Right 'Spatulas' for Ace Mart’s Progressive Web App Journey

Adding Headless Commerce Spices to Texas’ Renowned Kitchen Supply Company

Since 1975, Ace Mart Restaurant Supply is providing small, mom-and-pop restaurant operators with convenient access to in-stock, affordable foodservice equipment, and supplies. It is a family-owned and operated restaurant and kitchen supply company that prides itself on a large inventory of in-stock equipment and supplies and focuses on customer service as its number one priority. In its quest to offer a seamless shopping experience to its mobile users, Ace Mart sought a strategic commerce collaboration that allows them the functionality of an app, but without the overhead involved in designing, developing, and listing mobile apps on the play store.

If our houses, or clothes, our household furniture, and utensils are not works of art, they are either wretched makeshifts or, what is worse, degrading shams of better things.

William Morris

Challenges

Calling out the stale supplies to replace them with better ones

Implementing Progressive Web App (PWA) with custom-made extensions for migration
Crating native-app-like functionalities such as push notifications, offline browsing, and adding to the home screen
Organizing the work of 3rd party integrations, customizations, and UI development
Optimizing PWA site performance to render a frictionless shopping experience
Shipment management for multiple warehouses located in different states
Developing better checkout flow to support store pickup and home delivery simultaneously
Removing existing theme dependency and Pagebuilder customizations

Solution

Helping Ace Mart carry its customer-first legacy with seamless PWA Integration

With a full-proof solution discovery in hand, we created logical sprints to accommodate UI enhancements and core functionality building utilizing the full power of Magento PWA Studio. Keeping the legacy of Ace Mart in mind, we crafted an experience-driven strategy that replicates its vision.

The Strategy

Our team started off with the PWA implementation with all the native-app-like functionalities to support mobile commerce in as seamless a way as possible. The custom extensions to help Ace Mart migrate its existing data, customers, and order details turned out to be a game changer as the work done was swift and smooth. Many run-time development tasks were added to the sprints as its custom checkout flows, CMS integration, shipping & delivery modules, and Webpack configurations needed immediate attention. We also implemented Upsell and cross-sell product displays along with 3rd party integrations to ease the shopping journey. Finally, clear and advanced communication with the client was always at the center of it all.

Technology

Mobile First Design

Garnering native-app-like features via Magento PWA Studio capabilities.

Result

Expanding commerce with Magento experience

Soon after going live with the PWA studio, Ace Mart Restaurant Supply started noticing the difference. While the new store users increased by 122%, the revenue too grew by 25%. Considering the implementations done to enhance the experience, the bounce rate drastically reduced by 83%. We're looking forward for Ace Mart to reach new heights with the improved functionalities and enhanced customer experience upgrades.

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