Welcome to DX Connect by Krish - Season 4 Ep 5
Our 5/5 episode from the DX Connect #VideoPodcast series on ‘Customer Segmentation & Personalised Omnichannel Marketing through Marketing Automation’ is here.
In the final episode, Nishit Kathlana, our Head of Strategic Alliances (JAPAC), and Riley Barnes, Agency and Strategic Partnerships Manager (ANZ) at Dot Digital, dive deep into the power of marketing automation platforms. They explore how customer segmentation can create hyper-personalised experiences that drive real results. Don’t miss out on a compelling real-world example from the cosmetics industry by Riley, shedding light on how top brands set their target metrics for optimal conversions.
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Episode 2: Glow & Grow with Practical Insights on Beauty Commerce Industry
6 June, 2024 Welcome to DX Connect by Krish - Season 3 Ep 2 In the latest episode of DX Connect with Krish, we're diving deep into the world of personalized experiences in the beauty commerce industry. We explored the evolution of beauty commerce in Saudi Arabia and the ever-changing landscape of customer preferences in our 1/3 episode of 'Glow and Grow with Practical Insights on Beauty Commerce Industry'. For the second episode, join Mikhail Ulianchenko, a luminary beauty expert, and Naresh Sambhawani, our Enterprise Sales Manager, as they delve into the use of AI to deliver personalized experiences and the transformative impact of technologies like AR/VR on beauty platforms. From marketing different beauty product categories to showcasing real-world examples of brands that excel in marketing, Mikhail shares invaluable insights to help your brand thrive in the competitive beauty market. And this is where things get real! Don't miss this enlightening discussion. Watch it now!
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