-
120%
-
48%
-
28%
-
12%
Spreading Bright Lights Across USA with Improved Commerce
Successful digital commerce is about delivering more than expected.
Challenges
- Lack of customer-centric shopping front
- Poor customer and inventory support at the backend
- Inefficient order fulfillment
- Performance issues in terms of page load speed and lower conversion rates
- Inability to handle footfall on peak days
- Lack of engaging UI and UX
Solution
Having a prevailing digital commerce presence and experience in this arena, PROLIGHTING has a clear agenda on what it was looking for. The experts at Krish soon carved out an upgrade strategy to fulfill the vision of the brand and fix the loopholes hampering the performance.
The Strategy
Technology
Mobile First Design
Client Speaks
Kyle Kluska
President, PROLIGHTING GroupResult
Once went live, the brand did gain the attention of Magento and got nominated under the best commerce launch in the 2016 category. Talking about figures, it noticed a tremendous hike of 120% in its revenue, and a rise of 28% was noticed in site visits. Also, viewers started staying longer on the site, the number of pages per visit too increased, and the conversion rate touched a new record.
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