With new products and services introduced continuously, there are a lot of opportunities to build up a new business and carry a niche early on. However, if you’re first in the market, it’s easy to sell online, but if you’re joining with other seasoned high-flyers, you’ll have to face fierce competition.
Online businesses require a smart CMS platform. Certainly, Magento is the most popular and influential digital Commerce platform and has earned the trust of the most well-known eCommerce websites and leading brands in the world.
According to Forrester’s Q3 2017 report, Magento is named as a B2B leader for mid-sized organizations.
Magento is the top used open source platform, and people who’re using Magento CMS feel happy with their decision. Many merchants attribute 10-80% of increased sales to Magento’s robust features. Users also consistently report good experiences with the platform, and Magento’s popularity reflects this.
So, what made some of the high-profile brands to side with Magento e-commerce platform?
Magento is a one-stop open source solution that offers enterprise-grade features and the flexibility you’d need to tailor your unique business needs. As it is a feature-rich and user-friendly platform, you’ll find many Magento development services working with Magento ecosystem environment.
Now, let’s check out some of the top reasons that make Magento a chart-topping platform:
Opensource eCommerce:
Magento is available in two unique editions: Magento Community Edition and Magento Enterprise Edition, the former one being a completely free with no license. The platform is entirely adaptable and Magento developers can change or tailor the code to meet the business needs and prerequisites.
Magento 2, the latest version allows developers to leverage modules, widgets, templates, extensions, documentations, and consulting services offered by Magento community to build user-friendly eCommerce storefronts.
Cost-effective Flexibility & Versatility eCommerce Development:
With Magento website development, you can keep the code-base clean and high performing and ensure more flexibility against older versions. The latest Magento 2 version offers a component based structure of modules that offer freedom for developers to enable or disable the components based on their requirement.
Device Friendly eCommerce:
Magento provides thousands of professional, responsive templates. Besides, with the new Magento 2.1.8 version, Magento responsive theme is strengthened by default! If you are investing in building an eCommerce platform, Magento could be your most preferred option! It flawlessly executes your online shop on Mobile and Desktop setup.
Easy integration:
With a variety of databases and introduction of Big Data, integration has become challenging for e-commerce developers. However, Magento 2 has made it easy to integrate data, third party tools, and services including web/cloud services without any conflicts.
SEO friendly:
Magento is an ideal platform to use for online marketing and SEO as you can configure it to comply with SEO best practices. It’s easy to structure meta tags, XML sitemaps, no follow and no index commands, pagination, often through the Magento admin dashboard without having to do server side changes.
Third party Apps:
Magento is an integrated platform where you can easily add third-party apps to the site with little or no changes. With plenty of ready-made apps available, Magento web development cuts down the coding time in large scale. Whether it is shipping, payment models, analytics, or tracking, just choose an app and add it to your site with Magento’s API.
Multiple Stores, One platform:
If you’re a business with multiple eCommerce websites, you can control all the sites from one place. All the sites can be modified and managed with a unified control panel. Even though the backend system is common, Magento provides the necessary tools to design every site differently with different domains.
Security:
Magento is a fully featured E-Commerce software that provides a secure payment processing. Magento Secure Payment Bridge enables merchants to accomplish PCI compliance and also offers powerful data encryption. Customers can choose from multiple payment-processing options proposed by Magento or use their preferred payment gateways such as PayPal, Amazon Payments, Google Checkout, and Authorize.net.
Gigantic Support:
Magento eCommerce platform currently powers more than 2.8% of all the eCommerce websites out there. It was mainly designed and developed with the help of some very high-profile developers from all over the world. Over the years, the platform hasn’t failed to deliver the best experiences to its fans with the world’s choicest software vendors, so don’t worry, you just have a pretty large pool to choose from the Magento community.
Outstanding Performance:
Performance is a key point for any E-commerce website. A little delay is not acceptable at any cost, as it would be harmful to the results of your online store. Magento is faster in this case. It allows using some advanced techniques to optimize the process.
No Geographical Limit:
With brands reaching out to worldwide customers, it’s essential to have a universal eCommerce website. Magento offers efficient tools for multiple currencies and tax rates management. It supports swapping between local languages and product alignment. The site loads really fast, so that it’s perfect for customers with any internet speed. Magento development service processes large databases in a fraction of seconds.
Analytics and Reporting:
With this Open source Magento platform, you can also measure your online store’s performance with full analytics and reporting. Its options include
- Traffic monitoring with Google Analytics integration
- Generate detailed reports including best-purchased product reports, search term reports, shopping cart reports, most-viewed, stock and inventory reports, coupon usages, best customers, sales reports and much more.
Magento is a giant and nuanced eCommerce platform capable of achieving things that could be very difficult otherwise. From gamification techniques to banking and mobile apps to augmented reality, Magento was specifically designed to cover almost all the needs of an eCommerce website or an online shop.
So, if you are someone who wants to build a robust and scalable Magento eCommerce website or simply want to enhance your online store’s functionality, and rank high in a competitive niche, the best option would be reaching out to us. We’re a digital commerce agency enabling our clients to get a competitive edge through our custom Magento development solutions.
With the recent launch of advanced Magento 2 version and it’s Enterprise Cloud Edition, eCommerce development experts at Krish TechnoLabs are geared up to put a mark and reclaim the throne, overcoming any hurdles to write down your eCommerce success story.
To know more about our Magento development services, talk to a Magento Development Expert or Contact us [email protected] anytime.
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As Director - Marketing, Zenul leads the marketing and branding at Krish. He brings with him an in-depth understanding of the evolving digital ecosystem and has a proven expertise and experience in strategic planning, market and competition analysis, creating and implementing client-centered, lead-gen and brand marketing campaigns. He has a heart for technology innovation and has been a keynote speaker on various platforms.
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